Cold chain logistics: Keeping everything fresh—from pharmaceuticals to pet food
The logistics of temperature-sensitive products is one of the biggest challenges in shipping. Whether it's fresh food, frozen pet food, or sensitive medicines, even small temperature fluctuations can compromise quality and safety.
Why insulated packaging is indispensable
Modern logistics is highly specialized, and when it comes to temperature-sensitive products, the right packaging is crucial for quality, safety, and trust. Whether it's medicines, fresh food, or pet food, only a stable cold chain can ensure that products arrive at the customer's doorstep just as they were shipped—fresh, safe, and intact.
Pharmaceuticals: Safety on prescription
Strict regulations apply in pharmaceutical logistics. Many medicines must be transported at a constant temperature of 2–8 °C. Even small temperature deviations can impair their effectiveness.
SUPASO packaging offers tested insulation values.
The recyclable insulation elements ensure that medicines remain reliably cooled and can be transported sustainably at the same time.
Food: Freshness that arrives
From regional farm shops to international online retailers, fresh food is particularly sensitive.
Frozen products such as meat or fish require constant sub-zero temperatures.
Fruit and vegetables are not only sensitive to temperature, but also susceptible to impact.
The solution: SUPASO packaging combines cold insulation with a cushioning effect, ensuring freshness and quality right to the doorstep.
Pet food: Quality for our four-legged friends
The pet food market is growing steadily, and with it the demands on packaging and shipping.
Premium pet food often contains fresh ingredients that require refrigerated delivery.
Customers expect products to arrive just as safely as food for humans.
SUPASO enables a safe and sustainable cold chain here too.
Sustainability meets performance
What makes it special: SUPASO packaging is made from 100% recycled waste paper.
It is fully recyclable in the waste paper cycle.
At the same time, it offers a cooling capacity of 48+ hours, replacing Styrofoam without compromise.
Conclusion
Cold chain logistics is a quiet but indispensable part of our everyday infrastructure. Whether it's vital medicines, fresh food, or pet food, it would not be possible without high-performance, sustainable packaging.
With SUPASO, we are demonstrating that sustainability and performance can go hand in hand, making cold chain logistics fit for the future.